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Cover of The Science of Selling
Psychology · 21 min

The Science of Selling

By David Hoffeld

This episode explores how leveraging human psychology and decision-making science transforms selling from intuitive tactics into an evidence-based, value-driven process that genuinely connects with and serves buyers.

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Category
Psychology
Duration
21 min
An excerpt

“This episode explores how leveraging human psychology and decision-making science transforms selling from intuitive tactics into an evidence-based, value-driven process that genuinely connects with and serves buyers.”

— David Hoffeld, The Science of Selling

What it is about

sales strategy, human psychology, decision making

Who it is for

Best suited to listeners who want a clearer working understanding of sales strategy, human psychology, decision making and better judgment in how they apply it.

The author

David Hoffeld brings a credible and useful lens to sales strategy, human psychology, decision making, with enough subject command to make the book worth hearing.

About the author

David Hoffeld

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