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Cover of UnMarketing
Technology · 21 min

UnMarketing

By Scott Stratten | Alison Stratten

This episode reveals how to cut through digital noise by prioritizing genuine human connection and trust over aggressive sales tactics, making marketing feel less like a transaction and more like a relationship.

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Category
Technology
Duration
21 min
An excerpt

“This episode reveals how to cut through digital noise by prioritizing genuine human connection and trust over aggressive sales tactics, making marketing feel less like a transaction and more like a relationship.”

— Scott Stratten | Alison Stratten, UnMarketing

What it is about

Authentic Marketing, Customer Relationships, Trust Building

Who it is for

If you often feel your marketing efforts are met with cynicism, or you're tired of transactional relationships, this can help you build genuine connection and lasting trust.

The author

Scott and Alison Stratten, with their direct, often humorous take on modern business, reveal how to cut through the noise by focusing on the simple, human principles that truly build loyalty.

About the author

Scott Stratten | Alison Stratten

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