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Bourbon Empire
This episode uncovers the surprising, often gritty history of bourbon, revealing how this iconic American spirit was shaped more by shrewd commerce and human ambition than by romantic tradition.
“This episode uncovers the surprising, often gritty history of bourbon, revealing how this iconic American spirit was shaped more by shrewd commerce and human ambition than by romantic tradition.”
— Reid Mitenbuler, Bourbon Empire
Bourbon history, American identity, commerce, myth-making
If you've ever wondered how cherished traditions are actually forged by commerce and human ambition, this episode reveals the surprising story behind America's native spirit, and this will help you see what to do next.
Reid Mitenbuler, a meticulous historian and journalist, delves into archives and interviews to uncover the often-overlooked economic and political forces that truly shaped bourbon, separating fact from the pervasive folklore.