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Amazon
This episode reveals how Amazon's relentless customer obsession became a self-reinforcing engine, fundamentally reshaping retail and our daily expectations.
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“This episode reveals how Amazon's relentless customer obsession became a self-reinforcing engine, fundamentally reshaping retail and our daily expectations.”
— Natalie Berg | Miya Knights, Amazon
E-commerce, customer obsession, business strategy, consumer behavior
If you often find yourself reaching for the Amazon app without thinking, or wonder how its convenience became so inescapable, this will clarify the hidden forces at play, and this will help you see what to do next.
Retail analysts Natalie Berg and Miya Knights, with their deep industry insight, meticulously unpack the strategic decisions and cultural tenets that propelled Amazon to global dominance.