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Cover of Revenge of the Tipping Point: Overstories, Superspreaders, and the Rise of Social Engineering
Psychology · 20 min

Revenge of the Tipping Point: Overstories, Superspreaders, and the Rise of Social Engineering

By Malcolm Gladwell

Explore how social influence has evolved from organic spread to deliberate engineering. This episode unpacks the 'overstories' that shape our perceptions and reveals how 'superspreaders' are increasingly becoming designed nodes in a world where the tipping point is no longer just observed, but actively constructed.

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Category
Psychology
Duration
20 min
An excerpt

“Explore how social influence has evolved from organic spread to deliberate engineering. This episode unpacks the 'overstories' that shape our perceptions and reveals how 'superspreaders' are increasingly becoming designed nodes in a world where the tipping point is no longer just observed, but actively constructed.”

— Malcolm Gladwell, Revenge of the Tipping Point: Overstories, Superspreaders, and the Rise of Social Engineering

What it is about

social engineering, influence, tipping point

Who it is for

Best suited to listeners who want a clearer working understanding of social engineering, influence, tipping point and better judgment in how they apply it.

The author

Malcolm Gladwell brings a credible and useful lens to social engineering, influence, tipping point, with enough subject command to make the book worth hearing.

About the author

Malcolm Gladwell

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