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Cover of The Chief Event Officer's Playbook: How to create transformational events
Book Summary · 20 min

The Chief Event Officer's Playbook: How to create transformational events

By Sasha Frieze

This episode redefines event success, moving beyond logistics to intentional design for human transformation. We explore how to become an 'experience architect,' crafting moments that resonate, inspire, and leave a lasting impact, rather than just managing an event.

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Book Summary
Duration
20 min
An excerpt

“This episode redefines event success, moving beyond logistics to intentional design for human transformation. We explore how to become an 'experience architect,' crafting moments that resonate, inspire, and leave a lasting impact, rather than just managing an event.”

— Sasha Frieze, The Chief Event Officer's Playbook: How to create transformational events

What it is about

event design, transformational events, experience architecture

Who it is for

Best suited to listeners who want a clearer working understanding of event design, transformational events, experience architecture and better judgment in how they apply it.

The author

Sasha Frieze brings a credible and useful lens to event design, transformational events, experience architecture, with enough subject command to make the book worth hearing.

About the author

Sasha Frieze

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