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Crisis Management in the Age of Social Media (Public Relationa Collection)
This episode dissects how social media has fundamentally reshaped crisis management, transforming it from controlled PR into a dynamic, human-centric challenge. We explore the rapid spread of digital wildfires, the crowd's role as judge, and the critical shift from corporate statements to authentic human response in preserving reputation.
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“This episode dissects how social media has fundamentally reshaped crisis management, transforming it from controlled PR into a dynamic, human-centric challenge. We explore the rapid spread of digital wildfires, the crowd's role as judge, and the critical shift from corporate statements to authentic human response in preserving reputation.”
— Louis Capozzi, Crisis Management in the Age of Social Media (Public Relationa Collection)
crisis management, social media, reputation
Best suited to listeners who want a clearer working understanding of crisis management, social media, reputation and better judgment in how they apply it.
Louis Capozzi brings a credible and useful lens to crisis management, social media, reputation, with enough subject command to make the book worth hearing.