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Uncommon Service: How to Win by Putting Customers at the Core of Your Business
Explore how truly exceptional customer service isn't about universal excellence, but about making strategic trade-offs and deliberately underperforming in some areas to profoundly excel where it matters most, creating a powerful competitive advantage.
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“Explore how truly exceptional customer service isn't about universal excellence, but about making strategic trade-offs and deliberately underperforming in some areas to profoundly excel where it matters most, creating a powerful competitive advantage.”
— Frances Frei, Uncommon Service: How to Win by Putting Customers at the Core of Your Business
uncommon service, customer strategy, strategic trade-offs
Best suited to listeners who want a clearer working understanding of uncommon service, customer strategy, strategic trade-offs and better judgment in how they apply it.
Frances Frei brings a credible and useful lens to uncommon service, customer strategy, strategic trade-offs, with enough subject command to make the book worth hearing.