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Cashvertising: How to Use More Than 100 Secrets of Ad-Agency Psychology to Make BIG MONEY Selling Anything to Anyone
This episode explores the fundamental psychological triggers that drive human decision-making, revealing how advertising's insights into primal desires, clarity, and loss aversion can improve communication and connection in all aspects of life.
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“This episode explores the fundamental psychological triggers that drive human decision-making, revealing how advertising's insights into primal desires, clarity, and loss aversion can improve communication and connection in all aspects of life.”
— Drew Eric Whitman, Cashvertising: How to Use More Than 100 Secrets of Ad-Agency Psychology to Make BIG MONEY Selling Anything to Anyone
psychology, influence, persuasion
Best suited to listeners who want a clearer working understanding of psychology, influence, persuasion and better judgment in how they apply it.
Drew Eric Whitman brings a credible and useful lens to psychology, influence, persuasion, with enough subject command to make the book worth hearing.