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Outside In: The Power of Putting Customers at the Center of Your Business
This episode dissects the critical difference between superficial customer focus and genuine customer centricity, exploring how an 'outside-in' perspective fundamentally reorients business strategy, operations, and culture for sustained relevance and resilience.
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“This episode dissects the critical difference between superficial customer focus and genuine customer centricity, exploring how an 'outside-in' perspective fundamentally reorients business strategy, operations, and culture for sustained relevance and resilience.”
— Harley Manning, Outside In: The Power of Putting Customers at the Center of Your Business
customer centricity, outside-in, customer experience
Best suited to listeners who want a clearer working understanding of customer centricity, outside-in, customer experience and better judgment in how they apply it.
Harley Manning brings a credible and useful lens to customer centricity, outside-in, customer experience, with enough subject command to make the book worth hearing.