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Most negotiations are won or lost before they even begin. This episode reveals how true power lies not in bargaining at the table, but in strategically shaping the entire game, from understanding the ecosystem to architecting the deal itself.
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“Most negotiations are won or lost before they even begin. This episode reveals how true power lies not in bargaining at the table, but in strategically shaping the entire game, from understanding the ecosystem to architecting the deal itself.”
— David A. Lax, 3-D Negotiation: Powerful Tools to Change the Game in Your Most Important Deals
negotiation strategy, strategic deal-making, influence & persuasion
Best suited to listeners who want a clearer working understanding of negotiation strategy, strategic deal-making, influence & persuasion and better judgment in how they apply it.
David A. Lax brings a credible and useful lens to negotiation strategy, strategic deal-making, influence & persuasion, with enough subject command to make the book worth hearing.