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Quench Your Own Thirst: Business Lessons Learned Over a Beer or Two
Explore how Jim Koch, founder of Samuel Adams, defied industry giants by prioritizing authentic passion and unconventional strategies, building a craft beer empire that redefined an entire market.
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“Explore how Jim Koch, founder of Samuel Adams, defied industry giants by prioritizing authentic passion and unconventional strategies, building a craft beer empire that redefined an entire market.”
— Jim Koch, Quench Your Own Thirst: Business Lessons Learned Over a Beer or Two
samuel adams, craft beer, entrepreneurship
Best suited to listeners who want a clearer working understanding of samuel adams, craft beer, entrepreneurship and better judgment in how they apply it.
Jim Koch brings a credible and useful lens to samuel adams, craft beer, entrepreneurship, with enough subject command to make the book worth hearing.