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Selling Opportunity: The Story of Mary Kay
We dissect the Mary Kay empire, exploring how it masterfully blended the promise of personal empowerment and community with a highly structured system, and the inherent tensions within its aspirational model.
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“We dissect the Mary Kay empire, exploring how it masterfully blended the promise of personal empowerment and community with a highly structured system, and the inherent tensions within its aspirational model.”
— Mary Lisa Gavenas, Selling Opportunity: The Story of Mary Kay
mary kay, direct selling, multi-level marketing
Best suited to listeners who want a clearer working understanding of mary kay, direct selling, multi-level marketing and better judgment in how they apply it.
Mary Lisa Gavenas brings a credible and useful lens to mary kay, direct selling, multi-level marketing, with enough subject command to make the book worth hearing.