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The New Model of Selling: Selling to an Unsellable Generation
Traditional sales tactics falter with today's informed, skeptical buyers. This episode explores how to move beyond the hard sell, building trust and offering genuine solutions to connect effectively with a generation that values authenticity over persuasion.
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“Traditional sales tactics falter with today's informed, skeptical buyers. This episode explores how to move beyond the hard sell, building trust and offering genuine solutions to connect effectively with a generation that values authenticity over persuasion.”
— Jerry Acuff, The New Model of Selling: Selling to an Unsellable Generation
sales strategy, modern selling, buyer psychology
Best suited to listeners who want a clearer working understanding of sales strategy, modern selling, buyer psychology and better judgment in how they apply it.
Jerry Acuff brings a credible and useful lens to sales strategy, modern selling, buyer psychology, with enough subject command to make the book worth hearing.