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Guerrilla Publicity: Hundreds of Sure-Fire Tactics to Get Maximum Sales for Minimum Dollars
Challenging the notion that visibility requires vast budgets, this episode unpacks the 'guerrilla' mindset: how creative resourcefulness, authentic relationships, and persistent, human-centered strategies can unlock profound influence and impact, even with limited resources.
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“Challenging the notion that visibility requires vast budgets, this episode unpacks the 'guerrilla' mindset: how creative resourcefulness, authentic relationships, and persistent, human-centered strategies can unlock profound influence and impact, even with limited resources.”
— Jay Conrad Levinson, Guerrilla Publicity: Hundreds of Sure-Fire Tactics to Get Maximum Sales for Minimum Dollars
guerrilla publicity, marketing strategy, pr
Best suited to listeners who want a clearer working understanding of guerrilla publicity, marketing strategy, pr and better judgment in how they apply it.
Jay Conrad Levinson brings a credible and useful lens to guerrilla publicity, marketing strategy, pr, with enough subject command to make the book worth hearing.