Migration preview: Browse the catalog and open free editions. Sign in with Cue to save books. Paid access requires confirmed Cue membership. Purchases are unavailable in this preview.

Cover of Brainfluence: 100 Ways to Persuade and Convince Consumers with Neuromarketing
Book Summary · 21 min

Brainfluence: 100 Ways to Persuade and Convince Consumers with Neuromarketing

By Roger Dooley

Explore how subconscious shortcuts and emotional triggers, not pure logic, primarily drive our decisions. This episode unpacks the hidden forces shaping our choices, offering insights to navigate influence and make more intentional decisions.

Membership status

This is a paid edition. Reading and listening remain locked while membership is being connected. You can browse free editions in this preview.

Listen
Audio edition
Read
Reading edition
Category
Book Summary
Duration
21 min
An excerpt

“Explore how subconscious shortcuts and emotional triggers, not pure logic, primarily drive our decisions. This episode unpacks the hidden forces shaping our choices, offering insights to navigate influence and make more intentional decisions.”

— Roger Dooley, Brainfluence: 100 Ways to Persuade and Convince Consumers with Neuromarketing

What it is about

neuromarketing, decision making, subconscious influence

Who it is for

Best suited to listeners who want a clearer working understanding of neuromarketing, decision making, subconscious influence and better judgment in how they apply it.

The author

Roger Dooley brings a credible and useful lens to neuromarketing, decision making, subconscious influence, with enough subject command to make the book worth hearing.

About the author

Roger Dooley

View author readings →