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This episode dissects Peter Shankman's 'Zombie Loyalists,' revealing how strategic speed, unexpected delight, and empowered human connection forge unwavering customer devotion, transforming casual patrons into passionate brand advocates.
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“This episode dissects Peter Shankman's 'Zombie Loyalists,' revealing how strategic speed, unexpected delight, and empowered human connection forge unwavering customer devotion, transforming casual patrons into passionate brand advocates.”
— Peter Shankman, Zombie Loyalists
customer loyalty, brand advocacy, customer experience
Best suited to listeners who want a clearer working understanding of customer loyalty, brand advocacy, customer experience and better judgment in how they apply it.
Peter Shankman brings a credible and useful lens to customer loyalty, brand advocacy, customer experience, with enough subject command to make the book worth hearing.