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Cover of Zombie Loyalists
Book Summary · 20 min

Zombie Loyalists

By Peter Shankman

This episode dissects Peter Shankman's 'Zombie Loyalists,' revealing how strategic speed, unexpected delight, and empowered human connection forge unwavering customer devotion, transforming casual patrons into passionate brand advocates.

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Book Summary
Duration
20 min
An excerpt

“This episode dissects Peter Shankman's 'Zombie Loyalists,' revealing how strategic speed, unexpected delight, and empowered human connection forge unwavering customer devotion, transforming casual patrons into passionate brand advocates.”

— Peter Shankman, Zombie Loyalists

What it is about

customer loyalty, brand advocacy, customer experience

Who it is for

Best suited to listeners who want a clearer working understanding of customer loyalty, brand advocacy, customer experience and better judgment in how they apply it.

The author

Peter Shankman brings a credible and useful lens to customer loyalty, brand advocacy, customer experience, with enough subject command to make the book worth hearing.

About the author

Peter Shankman

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