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Trustworthy Online Controlled Experiments
This episode dissects the inherent limitations and human biases that often undermine the trustworthiness of online controlled experiments. We explore how to move beyond surface-level metrics, cultivating a more robust, long-term approach to digital decision-making that ensures genuine confidence in data-driven strategies.
“This episode dissects the inherent limitations and human biases that often undermine the trustworthiness of online controlled experiments. We explore how to move beyond surface-level metrics, cultivating a more robust, long-term approach to digital decision-making that ensures genuine confidence in data-driven strategies.”
— Ron Kohavi, Trustworthy Online Controlled Experiments
online experiments, a/b testing, data trustworthiness
Best suited to listeners who want a clearer working understanding of online experiments, a/b testing, data trustworthiness and better judgment in how they apply it.
Ron Kohavi brings a credible and useful lens to online experiments, a/b testing, data trustworthiness, with enough subject command to make the book worth hearing.