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Customer Centric Selling
This episode explores the fundamental shift from product-focused selling to a customer-centric approach, emphasizing deep listening, strategic questioning, and building lasting partnerships to create mutual value.
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“This episode explores the fundamental shift from product-focused selling to a customer-centric approach, emphasizing deep listening, strategic questioning, and building lasting partnerships to create mutual value.”
— Michael T. Bosworth | John R. Holland, Customer Centric Selling
customer-centric selling, sales strategy, active listening
Best suited to listeners who want a clearer working understanding of customer-centric selling, sales strategy, active listening and better judgment in how they apply it.
Michael T. Bosworth | John R. Holland brings a credible and useful lens to customer-centric selling, sales strategy, active listening, with enough subject command to make the book worth hearing.