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This episode unpacks how creativity is less about sudden genius and more about an integrated, often messy, human process we are all equipped for.
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“This episode unpacks how creativity is less about sudden genius and more about an integrated, often messy, human process we are all equipped for.”
— Scott Barry Kaufman, Wired To Create
Creativity, Cognitive Science, Innovation, Human Potential
If you've ever felt that creativity is a talent you lack, or that your best ideas only arrive by accident, this can help you understand the deliberate, integrated process behind genuine innovation.
Scott Barry Kaufman, a cognitive scientist and humanistic psychologist, draws on decades of research to dismantle myths about genius, revealing the complex, integrated mental processes that truly drive creative achievement.