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Marketing Database Analytics
This episode challenges the purely technical view of marketing analytics, revealing how empathy and curiosity transform raw data into genuine insights about human behavior, fostering deeper connections and more effective strategies.
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“This episode challenges the purely technical view of marketing analytics, revealing how empathy and curiosity transform raw data into genuine insights about human behavior, fostering deeper connections and more effective strategies.”
— Andrew D. Banasiewicz, Marketing Database Analytics
marketing analytics, human behavior, data interpretation
Best suited to listeners who want a clearer working understanding of marketing analytics, human behavior, data interpretation and better judgment in how they apply it.
Andrew D. Banasiewicz brings a credible and useful lens to marketing analytics, human behavior, data interpretation, with enough subject command to make the book worth hearing.